Planned Giving
Whether supported through an
outright gift or planned gift, all Red Cross programs are made
possible through the generosity and commitment of people like
you. A planned gift to the Red Cross helps to ensure the future
of the services and programs we provide in your community and
worldwide and may further your financial goals.
About Planned Gifts
Planned gifts include gifts through
your will, charitable gift annuities, gifts of life insurance,
pooled income funds, and charitable trusts.
Bequest: Many of our
supporters make charitable gifts by naming the Red Cross as a
beneficiary in their wills.
Life Income Gift: You
irrevocably transfer some assets to the Red Cross now, and in
return, you (and a survivor, if you wish) receive income for life.
Gift of Life Insurance:
Some of our supporters no longer need their life insurance, that
was purchased years ago to provide for children or other family
members, and donate the policy to the American Red Cross.
Pooled Income Fund:
Your gift of money, marketable securities, or both is invested
together with similar gifts from other supporters.
Charitable Lead Trust:
Individuals with very large estates can use a charitable lead
trust to benefit the American Red Cross and pass principal to
family members with little or no tax penalty.
Gifts of Retirement Plans:
Your IRA assets will be transferred to a charitable remainder
trust, the trust will provide life income to the beneficiary, and
then an eventual gift to the Red Cross.